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(Wireless-NewsWire.Com, February 13, 2019 ) Personalization engines apply context about individual users and their circumstances to select, tailor and deliver messaging such as content, offers and other interactions through digital channels in support of three use cases - marketing, digital commerce and customer experience. These personalized interactions can increase conversion, marketing effectiveness and customer satisfaction, thereby improving business results. Personalization engines are sold as stand-alone software or can be embedded in web content management, content marketing, multichannel marketing hubs and digital commerce platforms. This market focuses only on vendors who offer personalization engines as stand-alone solutions.
Scope of the Report:
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Personalization Engines.
This report studies the Personalization Engines market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Personalization Engines market by product type and applications/end industries.
Market Segment by Companies, this report covers Acquia, Adobe, BloomReach, Boxever, Certona, Dynamic Yield, Emarsys, Episerver, Evergage, IBM, IgnitionOne, Monetate, Oracle, Qubit, Reflektion, RichRelevance, SAS, Strands
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Market Segment by Type, covers
Cloud-based
On-premises
Market Segment by Applications, can be divided into
Marketing
Digital Commerce
Customer Experience
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Table of Contents
1 Personalization Engines Market Overview
2 Manufacturers Profiles
2.1 Acquia
2.1.1 Business Overview
2.1.2 Personalization Engines Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 Acquia Personalization Engines Revenue, Gross Margin and Market Share (2017-2018)
2.2 Adobe
2.2.1 Business Overview
2.2.2 Personalization Engines Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 Adobe Personalization Engines Revenue, Gross Margin and Market Share (2017-2018)
2.3 BloomReach
2.3.1 Business Overview
2.3.2 Personalization Engines Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 BloomReach Personalization Engines Revenue, Gross Margin and Market Share (2017-2018)
3 Global Personalization Engines Market Competition, by Players
4 Global Personalization Engines Market Size by Regions
5 North America Personalization Engines Revenue by Countries
6 Europe Personalization Engines Revenue by Countries
7 Asia-Pacific Personalization Engines Revenue by Countries
8 South America Personalization Engines Revenue by Countries
9 Middle East and Africa Revenue Personalization Engines by Countries)
10 Global Personalization Engines Market Segment by Type
11 Global Personalization Engines Market Segment by Application
12 Global Personalization Engines Market Size Forecast (2019-2024)
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